Archive for the ‘Branding’ Category
Discovery Channel Rebranding
On May 10, 2008 in Branding
Discovery Channel looks kinda “corporate” now. Am i the only one not liking the rebrand?
Still keeping with the globe, perhaps ‘channel’ could be a wee~ bit bigger?
Um, still..i’m not a fan of this rebranding.
What are your thoughts?
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Sandisk Rebranding
On May 07, 2008 in Branding
Sandisk, the leader in media storage, has a new look. And i’m lovin’ it.
Gone with the ‘explosive’ icon and still keeping in with the stylised ‘D’, i really think its good. The typeface looks and feels much more like a ‘tech’ brand.
Tell me what you think? 
Agency: Metadesign
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Happy Birthday Lego!
On January 29, 2008 in Branding, Design/Creatives, Online
Eric: Do you know i’m as old as Lego?
Dennis: Hell yeah!
Lego is celebrating the big five-o! And what a great birthday gift from Google… Catch it on your browser if you still can.
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Snapple Rebranding
On January 14, 2008 in Branding, Design/Creatives
Snapple went through a makeover, well sort of.
What ridicules me is the need for 2 different brands. Snapple as you know is something you’d be glad to pop in, due to their refreshing drinks and exquisite taste. Apparently they are trying to make a difference between tea and juice products. What you see above applies to most of their juices.
Is there really a need for 2 different logo/brands?
What do you think?
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