Filed under: Branding | Author: Mr Malique. | Article posted on August 3, 2007

Compaq’s got a brand new look.
Just change the typeface, stick to old corporate color. I say its crap. Oops.
What do you think?
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20 guys talked!
Welcome to 1990.
That’s ugly. Very retro.
Like Terminator liddat.. hahaha
i prefer the old one..
Isnt it cool?? its more hip i feel…cant stay with the same design forever rite…
I agree with Tish. I prefer the old one. Maybe without the italics. Oh well…
It’s pretty boxy. Will get used to it…
Some branding firm just made a heap of money… and this new logo isn’t going to do much for Compaq.
Unfortunately it’s streotypical that the fonts are somewhat IT-influenced.. you know those system font-like..
I agree that it I don’t think it’s gonna do much for Compaq.. goes down as a bad makeover…
What’s with ugly logos nowadays anyway…??
Question is… how much did they pay the designer for that “new” design? lol….
Wah! Liddat I also can become a brand logo designer. Just click on the italic button …. done!
why fix it if it ain’t broken? i think they had a surplus of annual budget for advertising, so decided they’d just splurge a couple of hundred thousands to reinvent the logo.
sigh.
sames goes for NETS too.
speakin’ of which, where’s my friday box, dey!!!
where’s ur friday box???
i prefer the old one. the new one looks like wanna-go-into-a-modern-era tapi tak menjadi
Friday box! Friday box!
Damn, Saturday oredi. How, man, how??
the before looks BETTER
you owe me one friday box. don’t think i forget, hor.
sorry guys, friday box is out of stock. mama shop closed dey.
u noe wat, i think they purposefully change the type face in order to use part of the logo on their laptop.
they have this huge “Q” on top of the laptop like sony and apple have on theirs.
and it actually look very sleek.
yeah, i magine the italic “Q” rather than the retro game font “Q”.
it’d look like part of some airplane logo.
Looks cool, but the old one looks better though..
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