Snapple Rebranding
Snapple went through a makeover, well sort of.
What ridicules me is the need for 2 different brands. Snapple as you know is something you’d be glad to pop in, due to their refreshing drinks and exquisite taste. Apparently they are trying to make a difference between tea and juice products. What you see above applies to most of their juices.
Is there really a need for 2 different logo/brands?
What do you think?
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| Print article | This entry was posted by Mr Malique on January 14, 2008 at 12:41 pm, and is filed under Uncategorized. Follow any responses to this post through RSS 2.0. Both comments and pings are currently closed. |
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Comments are closed.
about 4 years ago
The different logo is good.But I feel that it would be better to give 2 different names, 1 for tea and 1 for juice.
Sometimes it’s good to have sub-branding.
about 4 years ago
the rebranding seems to make its juices abit too… serious looking…
about 4 years ago
i dont really mind… unless the prices go up because of the different brands. hehehehhee!
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DK: good suggestion!
cloudywind: yeah it seems a bit corporate
fiz: haha lets hope not!