Posts tagged Advertising
Guerilla Marketing – Stickers
Feb 8th
Stickers can be a lot of fun. It can also be a powerful marketing tool. Listen up, and learn.
So you have that small startup of yours and you want to get the word around. What do you do? Grab a cuppa, this sponsored post will show you how to do things right, guerilla style!
Take Threadless for example. Every order comes with a random number of stickers. These stickers basically have their company logo on it, and of course the url of their business. This, in a way, is spoon feeding consumers to ‘tag’ their brand all around their neighborhood. Now your brand’s exposure has gone up a notch higher. Rinse, repeat; and you get the brand awareness around in no time.
Vandalism is of course not recommended, apply all tagging actions with caution.
This mode of advertising is usually given out free. You have to spend some to win some. Leave it around at conferences, leave some lying around in libraries, or even tie up with your local coffee house.
We highly recommend Frontier Labels for all your label/sticker needs. They will print and ship your high quality labels in one business day with flexibility of combining same sized labels into one combined price to pass of the savings onto your consumers. Frontier Labels strives for 100% customer satisfaction. Give them a call, and see for yourself.
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Canon’s inbuilt tripod
Feb 2nd
Agency: Armstrong & Asociados, Santiago
Creative Director: Marcelo Quintana
Art Director: Nicolás Fracchia
Copywriter: Philip Honeyman
Illustrator: Ricardo Hitschfield
Photographer: Colin Anderson
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Clever Canon Advertisement
Jan 29th
Canon, paperjam no more.
Agency: Daehong Communications, Seoul
Art Director: Kim, Junghwa
Copywriter: Lee, Kikwan
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Panadol Menstrual
Aug 17th
First off, let me say that this ad is to me, kinda disrespectful, sexist and would work best as an advert in a man’s magazine, lets say…FHM.
Secondly, the mechanics of the ad would also work great on a laxative/diarrhea product.
Art directed by Ashidiq Ghazali, this advert for Panadol Menstrual really brings out the message.
Never mess with p-m-s.
Trivia: You might know Ashidiq as the other half of the duo Construction Site of the Asia Bagus fame and also hear him spin some drum n bass.
Agency: Ogilvy & Mather, Singapore
Executive Creative Director: Todd McCracken
Creative Group Head / Art Director: Ashidiq Ghazali
Photographer: Groovy Studio
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