Posts tagged Branding
Air France Rebranding
Mar 29th
A fresh new identity since 1975! Designed by Brandimage, i really think this new look works and i like the new direction of the logo.
Say goodbye to race nascar-like stripes that didn’t quite match up to what their niche is. Take all that away and replace it with a ribbon-like icon and sleek type…what do you get? Awesomeness! The typography is a real step forward looking more solid and bold. But i don’t know about the whole airfrance thing. Originally branded as “Air France”, with a space in between, i think this new layout might be a wee bit overpowering; trying hard to break out from 1975 and trying to fit in with 2008/2009.
So did this rebranding make or break? Your thoughts and views are very much welcome. Go on, spam me.
If you enjoyed this post, go ahead and subscribe!
Kraft Rebranding
Mar 1st
Say hello to Kraft’s new image. Don’t panic! I feel the same way too.
Apparently, the change applies only at the corporate level and keeping the original logo as the consumer brand, so the next time you have your fix of cheese in your homemade quarter pounder, the logo will still be there. But still, the new look turns iconic into…butter. Ok im bad at puns.
And what’s with the tag line? Urgh. I just feel they could have come up with something a lil better.
Tell me what you think. 
If you enjoyed this post, go ahead and subscribe!
Free Magazines. No kidding.
Jul 24th
MrMalique.com is now offering sales & trade magazine to our readers. Qualified readers will get a year’s subscription…for free. Yes you heard that right. We’re proud to announce the partnership with a leading trade & marketing magazine publisher
What are the benefits of reading a Mr Malique partnered magazine?
- It’s free
- Superb vocabulary builder.
- Stress buster/reliever, and relaxer.
- Great for learning and education.
- It’s free
If trade and marketing magazines are not your cuppa tea, there are a couple of design/creative gems too.
Recommended read: Brand Packaging , Website Magazine , DV , Videography Magazine…and lots more.
Whitepaper, newsletters, podcasts and webcasts available for download too. 
Hundreds of titles to choose from. Free subscription and did we also say free shipping? Available worldwide so that includes Canada, Asia..the works. We don’t know how long the offer stays, but we assure you for now, its totally free! So head down to the magazine page and choose one. Or two.
If you enjoyed this post, go ahead and subscribe!
Discovery Channel Rebranding
May 10th
Discovery Channel looks kinda “corporate” now. Am i the only one not liking the rebrand?
Still keeping with the globe, perhaps ‘channel’ could be a wee~ bit bigger?
Um, still..i’m not a fan of this rebranding.
What are your thoughts?
If you enjoyed this post, go ahead and subscribe!