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Xerox, the world’s leading document management technology and services enterprise has come up with a new brand this morning. Revealed to 57,000 global employees via webcast, the logo reflects where Xerox is today far beyond its origin of a copier (photocopiers) company.
Personally i love the whole new branding. Love the typeface! But not the Xbox looking thingy. Urgh.
What do you think?
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2 guys talked!
ok i prefer the old one… it looks more like xerox to me.
and the ball looks a bit extra…
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